Get to know our history

The adventure begins 🚀
haddock comes to light and Forn de Sant Jaume, a small pastry shop in Sabadell, starts to use us as yeast to sugar 🍰.
Mercadooona, Mercadooona 🎶
The accelerator Lanzaderaaccelerator of Juan Roig helps us to take off 🚀.


Summer of tacos and beer 🌮🍺
What better combo 😋 A toast to the partnership that we closed with Estrella Damm and Heineken and to more than 100 customersamong them our first big group: La Taqueria! 🍻
haddock with h. 🎨
haddock with the same scent but with a different smell 🧀We do the rebranding of the company!


Don't let them raise the price of avocado! 🥑
Did you know that we identify price increases in the products you buy? We launched "Products.", something revolutionary for the industry 🍎
Olá Portugal! 👋
At last our CEO can practice Portuguese 🇵🇹Entramosin the accelerator From Start to Table and we managed to save restaurateurs their first euros in cod.
Riiiiiiiiiinggg ☎️
We get the call that will change everything: we get accepted into Y Combinator, the best accelerator in the world 🚀
Want to know more? Read the blog where Arnau, our CEO, explains the experience 🙌


Café with views ☕️
Breakfast with a view of La Pedrera? Now it is possible with the new offices in Barcelona 😍
¡Escándal(l)o es un escándal(l)o!
We are launching the functionality that will mark a before and after in our product: dynamic bill of materials🍔


The sun is good for us! ☀️
Summer of offsites, trainings, meals, Spathios... To end it on a high note, let's add more plants to haddock's house! 🏠
We say goodbye to 2022 ❄️
We closed a dizzying year with more than 1,000 more than 1,000 customers, including Nandu Jubany, Isabella's group, COME by Paco Méndez... and we continue to add haddockers to the team: we are already more than 40! 🧡
